Facebook’s Sheryl Sandberg defends company, reputation


Facebook Main Operating Officer Sheryl Sandberg speaks for the duration of an function on the sidelines of the Planet Financial Forum in Davos, Switzerland January 23, 2019.

Reuters

In her very first interview considering that the publication of Steven Levy’s “Facebook: The Within Tale,” Fb Main Running Officer Sheryl Sandberg defended herself towards statements in the e book that she’s overly managing, obsessed with her public graphic and vulnerable to yelling at her staff members.

“I’m a demanding manager, and I’m a challenging boss. I think I’m a quite reasonable manager. But I am demanding,” Sandberg stated in an job interview with “Byers Sector,” the new NBC News podcast that made its debut Thursday.

In the 50-minute dialogue, recorded at Fb headquarters in Menlo Park, Sandberg also weighed in on her connection with Mark Zuckerberg, resolved the harm that’s been finished to her general public impression — and no matter if she can rectify it — and mentioned she was committed to keeping at the social media giant for the long time period.

“I want so much that the environment could see the Mark I know,” Sandberg stated. “Mark is an enormously, enormously gifted male. He has a great product or service feeling. … Men and women imagine he doesn’t recognize people. Which is just obviously erroneous.

“We really don’t spend that much time worrying about our public graphic,” she included. “The challenge is not what men and women think of me or Mark individually. The situation is how are we executing as a firm? How do we offer a wonderful company, and how do we stop some of the damage?”

Sandberg also available her most robust protection to date of Facebook’s organization model and its vast collection of personalized knowledge, which she reported was essential to provide end users a improved content and marketing practical experience.

“There is growing issue, which is based on a deficiency of being familiar with, that we are utilizing people’s information in a lousy way. We are selling it. We are offering it absent. We are violating it. None of which is real. We do not sell data,” she explained. “Here’s what we do: We get your information and facts and we show you personalised ads … [to give you] a a great deal improved expertise.”

A lot more from NBC Information:
Facebook, Amazon and Google achieved with WHO to figure out how to cease coronavirus misinformation
Bloomberg is going after Trump on his household turf: Facebook
Twitter is tests new approaches to fight misinformation — like a community-primarily based factors program

Sandberg also revealed that she will be defending the firm’s business design in a speech afterwards this yr. The move to publicly embrace Facebook’s collection of person facts marks a change for a firm that has historically downplayed the extent of its knowledge collection procedures.

“This is essentially just one of the most significant items I want to do this calendar year,” Sandberg mentioned. “I am heading to give a large speech next thirty day period. And I am functioning on an op-ed. We need to go out and explain the small business product plainly.”

Sandberg defended Facebook’s conclusion not to simple fact-test political promoting and talked about its efforts to battle Russian election meddling.

She also tackled a major recent advancement in her particular lifetime: her engagement to her boyfriend, Tom Bernthal. And she talked at length about overcoming her grief soon after the reduction of her late partner, Dave Goldberg, in 2015.



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