Why the Ram 1500 and other pickup trucks are stealing awards from SUVs


In the automotive sector, the term luxurious usually conjures photos of smooth German sedans and sports cars and trucks. American carmakers have typically struggled to compete at the higher end of this market place. But in current a long time a new phenomenon has happened. As the in general market place shifts away from sedans and SUVs, a new market place is rising for plush, tech-rich, and higher-priced quality pickup trucks.

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Thu, Mar 5 20201:06 PM EST



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